We can say that wine drinkers are critical drinkers. This of course applies when it comes to the wine, but also when it comes to the packaging of the wine. Plastic or glass, a screw cap or a cork : the discussion whether something is ‘possible’ or not is widely discussed. And now a wine bottle has been added that claims to be the bottle of the future. But why? And what can we think of this?
Wine bottle of the future
Packamama, a subsidiary of Garçon Wines, in London, focuses entirely on making beverage packaging more sustainable. When it comes to climate change, the wine world is one of the many industries in which changes are needed.
Packamama has done thorough research and developed a new wine bottle based on that. One that significantly reduces the carbon footprint .
The shape plays a major role in this. This Eco-Flat wine bottle is – the name already betrays it- flat. If you look at it quickly (such as when you walk past the supermarket shelves), you may not immediately notice it. But certainly from the side.
Even though the bottle is flat, the contents are still the same. What’s even more different: it saves space and therefore lowers the impact on the environment because it requires less transport. Do you ever wonder how best to store your wine? You read it here .
On to the material: recycled plastic from PET bottles in three different shades. So sustainable. And on top of that, the bottle weighs a lot less; which in turn affects the footprint. The makers of this wine bottle of the future – as they call it – have taken the traditional design of a bottle into account, both in shape and detail.
Not entirely unimportant: that shape and that material: does that influence the taste, such as with a glass ? Packama claims not: the bottle is manufactured entirely according to all EU and USA rules and only has a (good) impact on the climate and not on the taste. So no changes during the tasting .
Opinions differ. The bottle is better for the climate than the average bottle of wine you find in the supermarket. Even though the design has been taken into account, it is and remains a flat plastic wine bottle. We can imagine that the critical wine connoisseur is not eager for this. And since the impact on the climate can be significantly reduced especially with bottles in large numbers, this wine bottle of the future could be an option in the shorter term for the larger quantities in the supermarket.